lutiq

Company

About Lutiq

· Company

Lutiq generates on-brand landing page variants for paid traffic, the brand owner approves what may run, and for every click the system predicts which page to show — measured against a live holdout.

We build for DTC founders and growth teams who are done with two-variant A/B tests that end in “not statistically significant.” Modern ad platforms already predict which ad to show; Lutiq applies the same idea after the click.

What Lutiq does

  1. Learn your brand — products, proof, color, type, and offer language shape every variant.
  2. Generate pages at volume — fully on-brand options, not templates with a logo pasted on.
  3. You approve — nothing races without owner sign-off (the Approval Queue is the product’s center).
  4. Predict per click — allocate each paid visit to the page most likely to convert, given evidence so far.
  5. Hold out a baseline — keep a clean comparison group so lift is measured against the status quo, not only relative winners inside a closed race.

Who it is for

Commerce brands running paid acquisition (especially Meta and similar performance channels) where creative volume and message match make sequential two-page tests too slow.

How we talk about evidence

Telemetry has the final word. Winners ship with receipts (n, lift, confidence). Retired variants keep their sessions in the model — they are not deleted. We prefer decimals over adjectives.

Product in one line

The best path to a purchase is different for every visitor. That’s what the system is for: every plausible version of your page, running against live traffic, with the best allocation for each impression — measured against a live holdout.

Contact

Early access is limited to select commerce brands. Use the email capture on the homepage or your existing partner channel.