Product
How Lutiq works
Lutiq is a conversion system for paid traffic. It generates on-brand landing page variants, the brand owner approves what may run, and for every click the system predicts which approved page to show — measured against a live holdout.
This is the same idea ad platforms use for creatives, applied after the click.
The loop
- Brand context — products, proof, colors, fonts, offer language.
- Generate — many fully on-brand page variants (not logo-on-template).
- Approve — the Approval Queue: nothing races without owner sign-off.
- Predict per click — allocate each paid visit from evidence so far.
- Hold out — reserve baseline traffic so lift is vs status quo, not only “B beat A.”
What Lutiq is not
- Not a drag-and-drop website builder as the core job.
- Not “AI wrote a page, ship it unsupervised.”
- Not a classic two-cell A/B that freezes a single champion forever.
Proof posture
We prefer holdout-backed lift and worked arithmetic over adjectives. Start with Research and Methodology.
FAQ
Who is Lutiq for?
DTC and ecommerce brands with meaningful paid volume (especially Meta and similar) where creative variety outruns message-matched destinations.
Does every visitor see a different page?
Not randomly. The system predicts which approved page is best for that click given evidence so far. Returning visitors can stay sticky to a page when measurement requires it.
How is this different from Unbounce or a Shopify page app?
Builders ship pages. Experimentation suites test changes on URLs. Lutiq closes a generate → approve → predict → holdout loop for paid portfolios. See Lutiq landing pages and Unbounce alternatives.
Where is the product one-liner?
Lutiq generates on-brand landing page variants for paid traffic, the brand owner approves what may run, and for every click the system predicts which page to show — measured against a live holdout.